Some companies sponsor sports as a way to advertise themselves. Some people think it is a good trend, while others think there are disadvantages to this. Discuss both views and give your own opinion.
Sample Response
Corporate sponsorship in sports is a common modern trendcommon trend in modern times. Many people believeMany indicate that it is a good trend, while others believe thatare of the opinion that there are drawbacks to this. This essay will discuss both points of view and argue in favour of the benefits of brand sponsorship of sportbrands sponsoring sports.
On the one hand, when a company sponsors sports and individual athletes, it can lead to greater interferenceit can increase interference. That is to say that the company often expects favourable treatmentexpects favour and if the event is sponsored by a big company, then the company is likely to trythen it is likely that they will try to interfere in the operationworking of the event. They, for instance, want to arrange the schedule of the tournament according to its preferencesaccording to their design or shoot advertisements with athletes in the middle of the event, which in turn, turnstranslates the tournament into a marketing event.
On the other hand, without sponsorship from companies, many sporting events may not take place. It is difficult for many organisersorganizers to cover expensesmeet expenditures, so it is important that companies assist these events so that they can continue to entertain the public. For example, there are many events like the Olympics or World Cup Football which would not be successful without the funding of big corporations. Moreover, corporate sponsorships are crucial for attracting young talenttalents and building more sports facilities throughout the countryall around the country. Without their money and support, promoting sport and making it popularspreading sports and making it popular among young people would have been much more difficult.
In my opinion, I feel that financing sports by companies and big brands is a positive trend. This is because sponsorship benefits both partiessponsorship is the mutual benefit of both parties. Put simplyIn simple words, sponsors often provide athletes with clothing and equipment free of charge for advertising purposes.
In conclusion, corporate sports sponsorship has both positive and negative aspects. However, after a thorough analysis of both sides, I believe that sponsorship is a positive trend because it brings benefits to both parties and increases the popularity of sportreaps advantages for both parties and spreads the popularity of sports all around the world.
Why this response received Band 7.0
The response is strongest in its clear, consistent support for sponsorship and its logical discussion of commercial interference alongside funding, facilities, and athlete support. Its main limitation is that the negative side is narrower and some claims, particularly about major events, are stated too absolutely; a few awkward expressions also reduce precision. The highest-priority improvement is to compare a more fully developed disadvantage directly with the financial and participation benefits before confirming the final judgement.
IELTS Writing Criteria Scores
Task Response
Both views are addressed and a clear opinion is sustained, with relevant support, although the disadvantage discussion is less fully developed than the benefits.
Develop a second distinct drawback or examine the seriousness of commercial interference, then weigh it explicitly against the funding benefits.
Coherence and Cohesion
The essay progresses logically through opposing views, the writer’s opinion, and a conclusion, with clear paragraph focus and generally effective cohesion.
Integrate the short opinion paragraph more closely with the preceding benefits discussion to reduce slight repetition before the conclusion.
Lexical Resource
Vocabulary is sufficiently varied and topic-specific, though several collocations and expressions are awkward or imprecise.
Replace phrases such as “increase interference,” “translates the tournament,” and “sponsorship is the mutual benefit” with natural academic wording.
Grammatical Range and Accuracy
A good range of sentence structures is generally controlled, with occasional agreement, reference, and tense errors that do not impede meaning.
Check singular-plural reference and conditional tense choices, particularly when discussing companies, sponsorship, and hypothetical outcomes.
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IELTS Writing Task 2
Some companies sponsor sports as a way to advertise themselves. Some people think it is a good trend, while others think there are disadvantages to this. Discuss both views and give your own opinion.
Your response
Write the task yourself, then compare your choices with the annotated response.