Some companies sponsor sports as a way to advertise themselves. Some people think it is good while others think there are disadvantages. Discuss both views and give your opinion
Sample Response
The way of advertisement has changed over time, nowadays sponsorship is common among the other ways. Some argueargued that there are many benefits to advertising, while other people think it has more drawbacks. Both views are valid, in my opinion, the advantages more than disadvantages
On the one hand, some people claimclaimed that advertising is modern art and it is a keyand it a key part of modern business. The most obvious advantage is that companies can tell us about their products; without advertising,product, without it we have fewer choices. For example, most peoplemost of the people know Nike and AdidasNick and Adidas brand through their advertising in the football World Cupworld cup of football. Also, advertising is a creative industry that employs many people; without itmany people, without it, there would be high unemployment.
On the other hand, although there arealthough, there are advantages of sponsorship therethey are also some disadvantages. Sometimes advertisements can manipulate people, especially in clothingcloth trends. Furthermore, as we live in a consumer culturein consumer culture, advertisersadvertisement companies persuade us to follow the latest trend and encourageencouraged us to associate a certain brand with a higher status. Moreover, children can easily be influenced by advertisingadvertisement and some of them put pressure on a parent to buy thingsthink. For instance, my youngestsmallest brother asked my father to upgrade his phone with every new series.
To sum-up, the benefit of sponsorships is a controversial topic, in my point of view the advantages of it outweighoverweight the disadvantages.
Why this response received Band 5.5
The response has a recognizable discussion structure, presents both positive and negative ideas, and states a consistent opinion. However, it is under length and largely discusses advertising in general rather than the specific benefits and drawbacks of companies sponsoring sport, so task development is limited. The highest priority is to keep every main idea tied to sports sponsorship and support the opinion with directly relevant examples and explanation.
IELTS Writing Criteria Scores
Task Response
Both sides and an opinion are present, but the discussion frequently shifts from sports sponsorship to advertising generally and remains underdeveloped.
Build two sports-sponsorship-focused body paragraphs explaining benefits and drawbacks for companies, athletes, events, or audiences.
Coherence and Cohesion
The four-paragraph structure and basic progression are clear, although linking is mechanical and several long comma-linked sentences weaken flow.
Use clearer sentence boundaries and make each body paragraph develop one precise view from claim to explanation and example.
Lexical Resource
The response shows some range in discussing business and consumer influence, but inaccurate word forms, spelling, and collocations occur regularly.
Correct key choices such as 'Nike,' 'clothing trends,' 'things,' and 'outweigh,' and use 'advertising' and 'advertisement' accurately.
Grammatical Range and Accuracy
A mix of structures is attempted, but frequent article, agreement, tense, and sentence-boundary errors reduce control while meaning remains generally clear.
Prioritise complete clauses and check every sentence for a main verb, consistent tense, and correct subject-verb agreement.
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IELTS Writing Task 2
Some companies sponsor sports as a way to advertise themselves. Some people think it is good while others think there are disadvantages. Discuss both views and give your opinion
Your response
Write the task yourself, then compare your choices with the annotated response.