Some believe that people will purchase a product based on their needs, and advertising is not needed. To what extent do you agree or disagree?
Sample Response
Some believe that people will purchase a product based on their needs, and advertising is not needed. I largely disagree, because people might purchase certainpartly products if they need them, butthey need, but without the ads, it is hard for people to get more information about the goods and buy better products.
It is normal that people purchase a product on their needs. For example, if people are going to cook, but they find they lackthey are lack of pots, this will remind them thatmake them remind that they need to buy a new pot for cooking. In this situation, ads are not needed. But this is only part of the picturejuat partly of the situations, for most of the time, people are not able to realise that they need something new. For instance, if people have never heard ofheard there is a cleaning robot, it is hard for them to buy it. Because the cleaning robot is not a basic need for people. But with the help of advertising, people have the opportunity to get to know and buy a cleaning robot, which reduces their fatiguedecrease their tiredness.
However, advertisingadveritising is needed or usefuluesful only when it is authenticonly when they are real. Nowadays, we can see different kinds of ads. Unfortunately, there are many fake ads, which give some misleadingwrong information about their products. For example, they might say that consumers can use their products for about 10 years. But in fact, you can use it for only two yearsjust use it for only 2 years actually, due to their quality problems. All in all, the negativenagetive part of ads is less significant than its positive part. With advertising, people have the opportunityoppotunity to know the world's best products, which can broaden people's horizons, and provide them with better products.
In conclusion, I largely disagreedisgreee with the viewviews that advertising is not needed. In contrast, advertising can provideproviede people with new information, which not only can broaden people's horizons, but also can help people to buy the best products in their categoriesin its area around the world to improve their lives significantly, but the advertising needs to be real first.
Why this response received Band 5.5
The response effectively presents a clear position opposing the prompt and supports main ideas with relevant everyday examples. However, frequent spelling errors alongside awkward grammatical structures detract from the overall polish of the writing. To achieve a higher standard, focus on proofreading for spelling accuracy and refining complex sentence structures to ensure clear, natural expression.
IELTS Writing Criteria Scores
Task Response
The essay clearly states a position and provides relevant examples to show why advertising is helpful beyond basic daily needs.
Ensure all body paragraphs directly reinforce your central thesis rather than introducing slightly off-topic ideas like fake advertising.
Coherence and Cohesion
The overall structure is logical with clear paragraphing, though linking phrases are somewhat repetitive.
Use a wider variety of cohesive devices and transitions to connect your ideas more naturally between sentences.
Lexical Resource
You convey your message successfully, but frequent spelling mistakes and repeated phrasing restrict your vocabulary performance.
Review and correct basic word spellings while replacing repeated phrases with precise synonyms.
Grammatical Range and Accuracy
You attempt a variety of sentence structures, but grammatical errors and awkward phrasing occur throughout the text.
Focus on correcting preposition choices, agreement, and phrasing in complex clauses to improve accuracy.
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IELTS Writing Task 2
Some believe that people will purchase a product based on their needs, and advertising is not needed. To what extent do you agree or disagree?
Your response
Write the task yourself, then compare your choices with the annotated response.