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Nowadays, millions of companies produce billions of consumer products each year, and the role of advertising is quite obvious here - to attract more consumers and make more sales. Adverts are supposed to help customers find goods or services that match their requirements.
In today's society, advertising plays a crucial role in the sales of popular consumer goods. It is a commonly held belief that the significant sales figures of popular consumer goods are a result of the influence of advertising rather than the genuine necessities of the society in which they are marketed.
The issue of whether popular consumer goods' high sales are a result of advertising influence or genuine societal needs has been a subject of much discussion. In my opinion, I disagree with the statement that advertising is solely responsible for the high sales of consumer goods.
These days, with a hoard of consumer products available in the market, some people have difficulty deciding which products they really need and what they just want to have. Cut-throat competition among brands to win consumers has become widespread, and advertisements play a key role in today’s marketing.